a minimalist design studio and product line by award-winning designer Peggy Wong.

An award-winning designer and former deputy art director for Martha Stewart, Peggy launched her own design studio and product line, bluepoolroad, in 2009. Over a decade of experience with some of the world’s most recognized brands, Peggy has traversed the nuances of typography and art direction with fluency. Focusing on a minimalist approach, bluepoolroad’s stationery line is a blend of modern typography with classic but unexpected colorways. A signature hand-tufted rug collection was added in 2010 to punctuate the brand’s creative offerings. Learn more about bluepoolroad.

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